Learn the Business of Music with an Industry Veteran: Online Training and Mentorship with Frank, Founder of OurGig.com
The music industry is as exciting as it is complex, and navigating its intricate landscape requires both talent and knowledge. For aspiring professionals, independent artists, and even seasoned musicians looking to expand their expertise, the right guidance can make all the difference. That’s where Frank, founder of OurGig.com, steps in with his online music business course. With over 40 years of experience spanning all facets of the industry—performing artist, record label owner, and founder of the very first music marketing agency—Frank is now sharing his wisdom through a comprehensive online training and mentorship program.
This unique course goes beyond theory, offering practical insights gained from decades of hands-on experience. Frank is passionate about empowering others and helping them succeed in a competitive field. Whether you’re looking for group mentorship or one-on-one guidance, this program provides invaluable tools and strategies for navigating and thriving in the modern music business. Keep reading to discover why this course might just be the key to unlocking your full potential in the music industry.
What Makes This Course Special?
The music industry is constantly evolving, and staying ahead requires more than just talent; it requires strategy, knowledge, and the right network. Frank’s online music business course stands out from other programs in several key ways. Here’s why this opportunity is not to be missed:
A Lifetime of Expertise at Your Fingertips
Frank’s career spans over four decades, during which he has worn many hats in the industry. Starting as a performing artist, he gained firsthand knowledge of the challenges and opportunities musicians face in their creative pursuits. His experience as a record label owner has given him a deep understanding of how artists can navigate contracts, royalties, and the intricacies of releasing music. And as the founder of OurGig.com, the very first music marketing agency, Frank became a pioneer in helping artists build their brands, connect with their audiences, and achieve sustainable success.
This diverse experience translates into an unmatched perspective on the music business. Unlike other programs that may only focus on one aspect of the industry, Frank’s course is a comprehensive guide covering everything from marketing and branding to managing contracts, building a fanbase, and creating a sustainable music career.
Personalized Mentorship
One of the most unique aspects of this program is the mentorship component. Frank understands that no two careers in music are exactly alike. That’s why he offers both group mentorship and one-on-one coaching opportunities.
In the group setting, participants can learn from not only Frank’s expertise but also the shared experiences of others in the program. This collaborative environment fosters networking and community, which are invaluable in an industry where connections often lead to opportunities. For those seeking more tailored guidance, Frank’s one-on-one sessions provide a personalized approach to tackling specific challenges and achieving individual goals. Whether you’re just starting out or looking to take your career to the next level, this mentorship structure ensures that you’ll receive the targeted support you need.
Real-World, Actionable Insights
What sets this course apart from traditional music business education is its focus on practical, actionable knowledge. Frank has spent years in the trenches of the industry, and he’s bringing that hands-on experience directly to his students. The course is designed to provide tools and strategies that can be applied immediately to real-world situations.
From understanding how to negotiate a fair record deal to leveraging digital platforms to promote your music, the course dives into the nuts and bolts of building a sustainable career. Frank’s experience with OurGig.com has given him a deep understanding of how to market artists effectively in today’s digital-first world. He’ll teach participants how to harness social media, email marketing, and other digital tools to build their audience and monetize their music.
Designed for All Stages of Your Career
Whether you’re a beginner looking to break into the music business or an established professional seeking to sharpen your skills, this course is designed to meet you where you are. The music industry can be intimidating for those just starting out, with so much conflicting information on how to “make it.” Frank simplifies the process, breaking down complex topics into digestible lessons that anyone can understand and apply.
For those who are further along in their careers, the course offers advanced strategies for scaling your efforts, maximizing revenue streams, and staying relevant in an ever-changing industry. With Frank’s mentorship, even seasoned artists and music professionals can find new ways to innovate and grow.
Learn from a Music Marketing Pioneer
When Frank launched OurGig.com 25 years ago, he created the very first music marketing agency—long before digital marketing became the cornerstone of the industry. His ability to stay ahead of the curve has been a hallmark of his career, and now he’s teaching others how to do the same. The knowledge he shares in this course isn’t theoretical; it’s rooted in real-world success stories.
As a pioneer in music marketing, Frank has helped countless artists and professionals build sustainable careers by connecting them with their target audiences in meaningful ways. This course offers students the chance to learn directly from someone who not only understands the music business but has also helped shape it.
A Passion for Teaching and Giving Back
Beyond his professional accolades, what truly sets Frank apart is his passion for teaching and mentoring others. Over the years, he’s worked with countless musicians, artists, and industry professionals, always with the goal of helping them achieve their dreams. Frank’s enthusiasm for sharing his knowledge is evident in every aspect of the course.
He understands the struggles and triumphs that come with pursuing a career in music because he’s lived them himself. This empathy, combined with his vast experience, makes him an exceptional mentor and teacher. His genuine desire to see others succeed is what drives this program, and it’s what makes it such an invaluable resource for anyone looking to thrive in the music business.
What You’ll Learn
This course is a treasure chest of practical knowledge and insights that will help you navigate the music business with confidence. Here are just a few of the topics covered:
- Music Marketing and Branding: Learn how to create and grow your brand as an artist or industry professional. From social media strategy to email marketing, Frank shares the tools and techniques he’s used to help artists build their careers.
- Building a Fanbase: Understand how to connect with your audience and create loyal fans who will support your music for years to come.
- Contracts and Negotiations: Gain a clear understanding of the legal aspects of the music business, including record deals, publishing agreements, and licensing opportunities.
- Revenue Streams: Explore the many ways to monetize your music, from streaming and merch sales to live performances and sync placements.
- Navigating the Industry: Get insider tips on building relationships, finding the right collaborators, and staying ahead in a competitive field.
This comprehensive curriculum ensures that participants leave with the knowledge and skills needed to take charge of their music careers.
Frank’s online music business course isn’t just an educational program—it’s an opportunity to learn directly from one of the industry’s most experienced professionals. His unique combination of hands-on experience, industry knowledge, and genuine passion for teaching makes this course a must for anyone serious about succeeding in music.
So why wait? Whether you’re an aspiring artist, a seasoned professional, or somewhere in between, this course can help you reach your goals. Enroll today and take the first step toward building the music career you’ve always dreamed of. With Frank as your mentor, the possibilities are endless.