Marketing music involves promoting and selling music, artists, albums, or live performances to increase visibility, reach, and revenue. It encompasses a range of activities, including: Effective music marketing combines creativity with strategic planning to maximize an artist’s or band’s exposure and success in the competitive......
Frank Moten, the mastermind behind OurGig.com, has established a award winning marketing and creative agency that shines in the realms of music and media. His forward-thinking vision birthed the agency with the mission to enhance brand excellence and engage audiences for its clientele. As the......
Playlist promotion refers to the strategies and activities undertaken to get songs featured on popular playlists, especially on streaming platforms like Spotify, Apple Music, and YouTube Music. The aim is to increase the visibility of the music, thereby attracting more listeners, generating more streams, and......
Social media can be a powerful tool for musicians, but managing multiple accounts and creating content for each platform can quickly become overwhelming. That’s where social media management tools come in. Here are some popular options for musicians that can help streamline your social media......
A music publicist is the magician behind the curtains of the music industry. They are the ones responsible for making sure that your favorite musicians get the attention and recognition they deserve. In a nutshell, a music publicist is the ultimate hype-man or woman for......
A musician’s website should be visually appealing and user-friendly, with easy navigation and intuitive features. Here are some essential elements that should be included in a musician’s website design: 1. Homepage: Clearly display your logo or band name, a high-resolution hero image, and links to......
The music industry has undergone a lot of changes over the years, but one medium that has remained a constant is radio. Despite the rise of streaming services and the prevalence of music videos on platforms like YouTube, radio continues to play a critical role......
Album art has undergone a significant evolution over the past century. In the early 20th century, album covers were simple and utilitarian, often featuring plain text on a solid background. With the advent of vinyl records in the 1950s, album art became more elaborate, with......
Attention music bloggers! Are you looking for fresh and unique music to share with your audience? Look no further! Our up-and-coming artists have a sound that will blow you away. From soulful ballads to heart-pumping beats, we have something for every taste. By promoting our......
Blog posting has become an essential aspect for musicians who want to grow their brand, connect with their fans and ultimately reach a larger audience. It’s a creative and exciting way of reaching people without spending much on advertisements. The following are some of the......
