Digital advertising encompasses all forms of paid marketing that occur through online platforms, such as social media, websites, search engines, and streaming services. Common types of digital advertisements include: Pay-per-click ads Pay-per-click ads, also known as PPC ads, appear on search engine results pages like Google and...
The future of music streaming services looks incredibly promising. However, the journey to that future and which services will come out on top are still up in the air. Just like video streaming, the main strategy for music streaming has been to gather as many subscribers...
Playlist promotion refers to the strategies and activities undertaken to get songs featured on popular playlists, especially on streaming platforms like Spotify, Apple Music, and YouTube Music. The aim is to increase the visibility of the music, thereby attracting more listeners, generating more streams, and...
